Archive for Newsletters

NZSA News: June 2014

In this issue we put out a call for participants to the August Angel at my Table event – anyone running an early stage software company will be considered. We also introduce our newest sponsor, announce our partnership with IITP around their inaugural Excellence in IT awards and offer up some free passes to upcoming industry events. Read all about it here.

NZSA News: April 2014

We’ve got a new look!

The New Zealand Software Association has rebranded and we hope you like our fresh new look. The logo represents the diversity of the software industry and the valuable connections members make through the association.

What else is new?

  • A membership ‘badge’ for our members to promote their status on email signatures or websites.
  • A new look to our website – to be unveiled at the event tomorrow!

Membership Drive

We have some more great reasons to spread the word about the NZSA:

  1. NZSA Networking EventsBring a Friend – refer a friend or colleague to an event and receive a free drink, on us! The guest must fill in your name as the referrer when registering. (Guest must must not have attended an event in the past 12 months.)
  2. New Member Sign-up – sign up as a new member on-site at our event and receive a free gift. (You must not have been a member during the past 12 months.) If the new member was referred by a current member, named on the event registration form, the referring member will also get a free gift.

NZSA Events

December NZSA EventApril 8 Scott Bradley of VMob: Building a cloud-based mobile marketing platform – register now!
Ben Casse of Fisher & Paykel Healthcare will be speaking on May 13
In March we heard from Hal Josephson, check out his slides or find out more about his latest project Digital Disruption.

Industry Events

masterclassConferenz’s 5th Annual Business Analyst Masterclass April 15-16 (NZSA discount)
For exporters: GO Global is happening on May 2
The Hi Tech Awards Gala Dinner will be in Christchurch on May 16


Legal Savings on Offer

NZSA members have access to discounted rates on a set of legal templates from Hudson Gavin Martin. Among them are contracts for software licencing, SaaS/ASP licencing, support agreements and much more – all for $850+GST. Contact

Procurement Survey

Our friends at IITP have launched a survey on the impact of software procurement on IT project failure. If you have been involved in software development or responding to IT-related procurement requests, they want to hear from you. We look forward to seeing their results.

NZSA News: December 2013

Annual General Meeting

We had a great member turnout to the AGM. Outgoing President Jane Smallfield presented the financials and amendments to the NZSA constitution were ratified.

Roger Ford, COO of the Testing Consultancy has joined the Executive. Roger has 30+ years in the software industry including ten with giants like Oracle and Microsoft, and has served as judge, mentor and guest presenter for Spark, the Microsoft Imagine Cup and the BNZ Virgin Challenge. We are excited to welcome another great leader onto our hard working Executive team.

We also gave a big salute to the people who are stepping down – thanks for your valuable contribution Terry Paddy, Paul Norrie and Anchali Anandanayagam!

The group subsequently elected the NZSA’s next president, Gavin Lennox. Gavin is honoured to take up the challenge and also acknowledged the outstanding contribution Jane has made to the organisation during her tenure.

NZSA Networking Events

Jane Smallfield & Ann McKenzie2013 has been a fantastic year for the NZSA, hearing from speakers like Vikram Kumar of Mega, Mitch Olson of SmallWorlds fame, Serko’s Darrin Grafton, and many more.

Our Christmas celebration on December 10 was a major highlight with Regan’s wine tasting challenge (who knew the Australians made such a nice tempranillo?) and lots of festive cheer. Thanks to everyone who came along and helped make it special.
(Photo courtesy of Sean Mitchell: Ann McKenzie & Jane Smallfield)

We are already filling up the event calendar for 2014, mark your diary!

  • February 11: Mike Riley of Endace will talk about building a global network equipment manufacturer from NZ
  • March 11: international business development expert Hal Josephson

All of our networking events include a wine tasting and a two-course dinner.

Industry News & Events

Stay up to date with NZSA news every day by following us on LinkedIn and Twitter, and tweet your own updates with #nzsa.

See you next year at Glengarry Victoria Park. Until then, happy holidays!


NZSA News: October 2013

Market Measures: the verdict is in

Market Measures survey 2013

Benchmark your spending against the industry averageThe annual report on sales and marketing spending by New Zealand tech companies is available now.It features data from nearly 350 participating organisations. Concentrate’s Owen Scott shared the highlights at our September meeting, including our reliance on an inefficient ‘spear-fishing’ approach when we should be casting a wider net.

Download the report to:

  • Discover what the highest growth companies are doing
  • See the latest trends in marketing technology products and services globally.

NZSA Networking Events

Join us for our popular monthly networking events which include a wine tasting with Regan from Glengarry as well as a full dinner!

  • If you couldn’t join us in October, you missed a cracker of an evening. Mitch Olson of SmallWorlds fame shared (through the guise of selling pirate-themed knitwear to animals) his keys to success as an entrepreneur, including self-authorship, empathy and originality. Check out Mitch’s website for more.
  • November 12: Export success: Catalyst IT’s journey from Wellington to Brighton, UK with Don Christie, sponsored by UKTI. Register now!
  • December 10: our popular annual Christmas celebration and AGM all rolled into one! We’ll be pulling out all the stops to celebrate a year that has seen some outstanding speakers from Serko’s Darrin Grafton to Vikram Kumar of Mega. Mark your calendar and stay tuned for more details.

Call for Nominations

We’ve got some big ideas for 2014 and need some talented people to join the NZSA Executive and help build on the legacy. If you’ve ever thought about joining or know someone who would be a good candidate, it’s a great time to get in touch and find out more. The commitment is for a one-year term and elections will be held at our AGM in December.

Industry Events

Stay up to date with NZSA news every day by following us on LinkedIn and Twitter, and tweet your own updates with #nzsa.

See you soon at Glengarry Victoria Park!

NZSA News: August 2013

Market Measures: Calling All Kiwi Tech Companies

Market Measures survey 2013The fourth annual survey of New Zealand tech companies is underway and you’re encouraged to take part.

Everyone who completes the online survey receives a free copy of the report (value: $250). See how your company measures up, visit

The survey closes Friday 16 August.

NZSA Networking Events

Join us for our popular monthly networking events:

Industry Events

  • Cloud Computing Conference – at Rendezvous Hotel, August 14. 10% discount for NZSA members.
  • Kiwi PyCon conference – at AUT, September 6-8. Come along and learn all about the Python programming language.
  • Canterbury Software SummitMark your calendar for the annual half-day Canterbury Software Summit, October 3rd in Christchurch. The opening keynote presenter is Claudia Batten, followed by four track sessions with speakers from the Kiwi Landing Pad, MediaSense, SmudgeApps, Tait Communications, AdScale, Runaway Play, Trigger Happy and more.

Legal Contracts

Did you know?  Standard legal contracts are available to members, including software and Saas/ASP license as well as support, distributor and confidentiality agreements. The package is $850+GST, which represents exceptional value. Learn more.

Stay up to date with NZSA news every day by following us on LinkedIn and Twitter, and tweet your own updates with #nzsa.See you soon at Glengarry Victoria Park!

NZSA News: June 2013

Software is booming in New Zealand, from big wins at the Hi Tech Awards (congratulations Xero and Vend in particular) to a recent flurry of announcements around NZX listings. What an exciting time for our industry! … Read more from our latest newsletter.

Click here to register as a FREE MEMBER and get NZSA updates and latest news delivered directly to your inbox.

How to Sell to a CIO with Owen McCall – NZSA Networking November 2012


Good morning

How to Sell to a CIO with Owen McCall

5.30 pm  to 7.30 pm, Glengarry Wines, Auckland

Owen McCall has been the CIO of The Warehouse,  a Partner at Deloittes and knows how to manage IT execution and direct IT strategy at an executive level.   Owen will spell out how CIOs want you to sell to them and what it takes to close a deal with them. His experience is that most sales people come up short. If you’re selling enterprise software or services and your clients have IT departments, you need to hear what it’s like on the other side of the table from Owen.

About Owen McCall:
Owen McCall has worked in the IT industry and with technology throughout his career as a consultant working with clients to define technology strategy, implement appropriate technologies and review the effectiveness of technology teams, as an outsourcer where he was responsible for the smooth operation of other organisations systems and as a CIO where he was responsible for delivering real value from IT from the development of IT strategy, the execution of that strategy and the smooth operation of all company systems.

Owen now owns and operates Viewfield Consulting which focuses on supporting CIOs and senior technology executives to create world class teams who deliver value from technology investments to their organisations. Viewfields services include IT team transformation, IT strategy development, mentoring executives and senior managers with responsibility for IT functions, leadership development for IT leaders, key note presentations on leading and engaging with IT. His website is

Come along for another fantastic event by NZSA with guest speaker Owen McCall, a fabulous dinner and wine tasting by Glengarry topped off with great networking.

View more details on the NZSA Website here.Register at Eventbrite here.


NZSA Website
Upcoming Events

NZSA MembersAre you a current member? Have you received the Member Mailer? It contains your member event pricing link. If you haven’t received this email, please email me to ensure you can register at members rates.

Discounted registrations available to members attending Digital Cities! 
Check out your members mailer for your discount code!


Keep Up With Us

Follow on Twitter

Copyright © , All rights reserved.Our mailing address is:




NZSA Special Event – Software Summit 2012


Special Event! Software Summit 2012

1.00pm, 9 October 2012, PWC 188 Quay Street, Auckland

Good morning , you’re invited to the annual special event, Software Summit 2012. Come along and hear from a line up of “x” factor speakers, all winners in the 2012 Hi-tech awards followed by networking and refreshments. Read more here. Don’t need to read more and just want to register, click here.

Software Summit 2012 Program1.00pm       Welcome by Gavin Lennox (MC),
PwC sponsor update (5 min)
1.10pm       Carparking Technologies,
Andrew Perrier, Global Sales
and Marketing Manager
1.45pm       Compac Sorting Equipment,
Nigel Beach, Research and
Development Manager
2.20pm       Afternoon tea break and networking
3.00pm       IBM sponsor update
3.05pm       Booktrack, Paul Cameron,
CEO & Co-founder
3.40pm       Biomatters, Brett Ammundsen, CEO
4.10 pm      Mobile phone checking and
leg stretching break
4.20pm       KlickEx, Robert Bell, COO
4.40pm       Presenter panel discussion
(“Top 10 Tips To Achieving
Global Growth”)
5.10sh        NZTE sponsor update, Drinks

Afternoon tea, refreshments and nibbles provided


NZSA Website
Upcoming Events

NZSA MembersAre you a current member?

Have you received the Member Mailer? It contains your member event pricing link. If you haven’t received this email, please emailme to ensure you can register at members rates.Free Passes available for current members to Big Data! 
Check out your members mailer for your free pass!

Limited passes available.
Conditions apply.

Keep Up With Us

Follow on Twitter


NZSA Networking Event with Michael Friedberg


September Networking Event with Michael Friedberg, IBM

5.30pm, 11 September 2012, Glengarry Victoria Park

Come along to the September Networking Event with Michael Friedberg. Michael has been in the IT industry for over 14 years. He is passionate and energetic about the role IT is and will play in the growth and prosperity of the New Zealand economy.

Michael started his career by establishing his own company, and subsequently selling it. He has held sales and marketing roles within both the reseller and vendor community across Australia and New Zealand.  As Head of Marketing and Communications he sits on the NZ Executive and leads a team of 15 professionals in supporting the NZ business. Read more about Michael here.

We start the evening with networking and then move into the function room to enjoy a wine tasting with Sommelier Regan McCaffery courtesy of Glengarry Wines and a fanastic meal from the chef at Dida’s restaurant.
Registration is required to ensure we cater for everyone. If you have any specific food requirements, please email us.Visit the NZSA Website to register.


NZSA Website
Upcoming Events

Previous EventAugust 2012 Angel at my table

More information coming soon, check out the photos on the website.

Keep Up With Us

Follow on Twitter

NZSA Special Event – “Angel at my Table” 14 August 2012


NZSA Special Event – “Angel at my Table”

Tuesday, August 14, 2012 from 5:30 PM8:30 PM


Your MC this year is John O’Hara




Discover the Angel at your table


Selected participants pitch to our Dragons followed by QA and investment with our “dragon’s dollars”.  The audience gets to participate in the People’s Vote to choose the pitch you would most like to invest in.


Fabulous Dinner by Dida’s


Continued …. 

Selected participants pitch to our Dragons followed by QA and investment with our “dragon’s dollars”.  The audience gets to participate in the People’s Vote to choose the pitch you would most like to invest in.


Fabulous Dessert by Dida’s


The votes are totalled and prizes are awarded


More networking

Registration Essential. Be in quick to secure your ticket.

  • Participants pitching on the night will be registered by the organiser once they are confirmed as a participant. Participants can bring a supporter for members prices (advise organiser upon confirmation).
  • Audience pricing $35 members, $55 non-members, register below.
Glengarry Victoria Park

139 Wellesley Street

Auckland, Auckland